Featured Post

Saptari Killings was purely Human Rights Violation by the state

Rayznews reported " On March 5th four United Democratic Madhesi Front cadets have been killed in a firing by Police trying to dis...

Wednesday, April 16, 2014

Social Media Buzz and dumb reality: social media myths

These days there is a buzz of social media. From the top notch brands to the local in house shop everybody is going global with opening their social media pages, blogs and experimenting and spending their time, money and resources on heft program without knowing their purpose and interest. It's like the trend of the 21st century that has ignited the fire and passion of social media fashion.
One thing that really amazes me are the so called big names in the game. These so called digital strategist or gurus have been harvesting the social media with millions of dollars in the name of so called social media resources selling and opining their expertise in increasing of the reach, interaction and conversion.

Now, I have few questions about such so called self proclaimed social media strategists and gurus who run hundreds of classes online or sell materials online in the name of running 100% successful program. What guarantee do they give nothing? Then what do they sell?
 They sell dreams and hopes that are more lucrative than anything and target their clients.
 I am surprised how dumb can we be. The internet is a powerful tool just do a research and you will have everything than following some American or Australian  running a so called marketing program that cost hundred of Dollars. They are not the official representative of Google or Facebook or Twitter or Youtube or Linkedin. You can easily do a research about some topic in google or any other search engine and get desired results to get their answers.

Like what are ways of interacting with people on facebook or how to tighten your privacy or how to make your profile more appealing in social media.
For instance Facebook runs its own marketing page where it updates its users about its recent developments and security issue. Similarly, other social media send updates via emails and newsletters about their new changes and updates, then why are people so dumb in spending hundred of USD for something that is already there.

I have seen big corporate following big names in the game just for the sake of it. It's just common sense. You need to be yourself and need to be honest.To some extent, this new trend of social media craze is giving more priority towards SPAMMING. People specially corporate are going viral with making videos, blogs and newsletters and sharing it uselessly and unwantedly. On one hand, you are wasting your  time, money and resources where as on the other hand, you are wasting others time doing spamming. The thing is with your social media you are already discoverable on the different social media channels with the variables of factors of Search Engine Optimization(SEO) to info-graphics if you have quality content then you just to tweak it and you are visible.
One thing that I can predict and say is social media has driven the 21st  century to the crazy of doing everything differently where the consequences are very open, but using the logic, we fail to realize and adapt the alteration of its impact in both our society and human behavior.

Social media Myths 
1. Big number of likes make you or your company famous and popular
2. Being present in all social media is a symbol of social status
3. Following big names help you increase your popularity
4. There is no hard and fast rule on Social media, it depends upon the company and its set of experiment that it tries
5. Using and following technique has no result than wasting your time, value and money
Social Media rules 1. Be honest
2. Have limited number, but quality people as your audience
3. Good information is more useful than bulk of rubbish information
4. Communication is important, but useless and unwanted communication in the name of SPAMMING is wrong
5. Creating fake information is more harmful than anything
6. Always be attentive about your audience
7. Core values of society Human values to be precise helps you to connect
The reality is social media is just a platform of interaction that can facilitate in flowing the information. One thing we all should understand is following other is good but following other blinding is completely wrong.It's part of storytelling where you can be a leader or a follower or an addict  the choice is yours, but trying to someone that you are not can create problems in the long run which needs to be understood.        

Monday, April 7, 2014

Manakamana Temple in need of support

How does it sound when you go to a temple and you hear people asking money?
It is ridiculous the way people were asking for money at the Temple of Manakamana. I think in Nepal Manakama is one of the expensive temples that has a  nominal cost of Nrs 2000( USD 25)  and above for its  per person cost.

Total Cost Overhead Segregation
Transportation:       300
Food:                    500
Cable car:              575
Other expenses:     625
Total                    2000

The most surprising fact is being one of the most popular temples of Nepal, it  has no money for its repair. If you look at the turnover of the temple then you would be amazed how many people are earning  in the name of goddess Manakamana and they contribute nothing.

The Manakamana Cable Car receives around 10,000 a day on Saturdays, the cable car runs round the clock from morning 7 am to evening 7 pm without stopping.

So my question is with such income generation, how could the temple be NIL with no revenue that the management committee was asking  for money with the public.

The thing that intrigued me was people who contributed  money their names were being voiced out in public as if they did something great but my question is how can this happen in a temple. Isn't it a form of discrimination? It is clearly said in Dharma that donation in the name of publicity has no value and importance then people were doing this?

Most surprisingly Manakamanan Temple is one of the most popular temples that has a huge turnover, I mean to say from individual donations to income generation. There are a lot of people who are generating income in the name of the temple  and still the Temple has no money for renovation was a point of amazement.

Finance prospective

If you look at the scenario the  Manakamana Cable Car Company has over 3000 visitors on average daily.
The people who sell the goods  earn accordingly. Perhaps one cannot  imagine the money collected from the donation boxes that are placed at the temples periphery. Similarly the money and offering that people make towards the goddess is yet another important fraction of the temple is a  hard source of income. Now my question  where does all this money goes. The Manakamana Cable car Company must be paying a hefty tax money to the government, WHAT HAPPENS TO THAT MONEY?
Likewise, the money collected from the offerings directly goes to the pockets of the priests isn't there any management committee to manage this?

Lastly the remaining amount of the donation boxes are left for the temple management, which also has more management and transparency  issues. I guess the goddess of wishes has many wishes of her own where people are branding and en-cashing her name but when it comes to her  management then they look up to the public for the solution.


Tuesday, April 1, 2014

Reckless Driving a sad, but bitter truth in Nepal : REALITY BITES!!

Killing people in the name of reckless driving is wrong. Driving recklessly in the name of age and Adrenaline is also wrong. Nepal government failing to address the issue of responsible driving in its driving curriculum is also wrong. So where are we lacking?  Every day or the other we hear about people getting killed or we face people driving recklessly. Things are getting worst and I think it's happening because the government is not paying attention to the root cause of the problem that is nobody cares about being responsible while driving all they know is once the accelerator is on, it's ON. Once you get into your vehicle, then you are the king of the road and you will drive as per your wish which is completely wrong.

My question is reckless driving is not just a mistake, it's a criminal offense as it might be a small mistake for you, but for someone who faces the consequence due to your negligence, he or she might have to pay a big price.    

If you look at the trend, then, especially in abroad first they ask you to get responsible and learn the theoretical aspect of how to drive responsibly only after that they issue the learner's permit. If you compare the situation, then it's just opposite here in Nepal. Here you just have to appear for two  examinations. One theoretical and the other practical where if you can, you can also manage to fluke the theoretical examination just by your IQ.

Getting back to the topic the latest tragic incident of Manju Mahat that occurred at Golkopaka was an incident where she lost her life. Whoever's mistake was it, but a person lost her life. It was reported that she was squashed in between two public vehicles that was driving down. She died, but her death has raised serious questions regarding issues of responsible driving in Nepal.

Reality is that particular section of the road is always monitored by Nepal Traffic police personnels, so in the presence of such resources  how did that accident occurred which can be a serious issue of discussion. If such accidents are happening in such places, then its high time, we seriously have to look into our driving manual and traffic system as it truly needs some upgrading and research.            

Search This Blog